Business Services Platform

Power Woman new customer for Cooach

Power Woman new customer for Cooach

Power Woman designs and produces workout clothes for running, cycling, swimming and skiing. The Swedish brand was founded by Anna Wretling, an entrepreneur and triathlete with a mission to create a movement for women. Power Woman's workout clothes are designed by athletes and produced in the highest quality to withstand tough training for a long time. Anna has also founded the sports organization Power Woman.

Power Woman is now facing an international expansion, which will also require capitalization. To support growth, Power Woman has chosen Cooach as their business support partner in finance, ownership issues, law and HR from January 1st. Lina Ahlholm from Cooach will be the company’s accounting manager.

“Having a partner who can support us in both capitalization issues and international VAT reporting is absolutely fantastic and it feels extremely safe to have Cooach by our side when we now begin our international expansion,” says Anna Wretling, Power Woman.

We are extremely impressed with the business support services that Cooach can offer and the fact that we are getting a fully digital solution which is completely in line with our own organisation, based on Work from Anywhere,

Anna Wretling

– Power Woman is a fantastic brand and a company with strong potential. – Like most of our customers, they have complex business support needs despite being a small organisation. It feels great to be able to act as business support in their growth journey. International e-commerce companies in particular have some complexity that we have focused on finding solutions for over the past year and the whole team at Cooach is ready to support Power Woman, says Carl-Fredrik Morander, CEO of Cooach.

About Power Woman

Power Woman is a Swedish sports brand that was launched on the web in 2015 by Anna Wretling, who owns and runs the company. PowerWoman wants to give women the courage and strength to challenge their boundaries. Everything is made in our own meticulous production, down to the materials, design, patterns and seams. Powerwoman combines very high function, fit and detailed products with design that has attitude and a sense of style.

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